Product Concept Generation and Selection and Project Management

Retrieval

1. Without notes, explain the decision supported by products versus projects.
2. Without notes, explain the decision supported by pm’s project-management role.
3. Without notes, explain the decision supported by concept-development stages.
4. Without notes, explain the decision supported by concept selection.
5. Without notes, explain the decision supported by integrated concept charter.

Mini-case

Using a product from a different industry than this week’s worked examples, frame one consequential decision. Apply two ideas from the week, compare an alternative, and state what evidence would change your recommendation.

Portfolio check

Combine the five daily artefacts into one coherent a concept charter. Remove contradictions and add a dated decision statement.

Rubric

• Problem and decision clarity — 25
• Evidence and assumptions — 25
• Method choice and alternatives — 25
• Recommendation and revision trigger — 25