Social Media and Text Mining Tools & Techniques

Retrieval

1. Without notes, explain the decision supported by pm uses of text analysis.
2. Without notes, explain the decision supported by dataset and corpus preparation.
3. Without notes, explain the decision supported by text-mining techniques.
4. Without notes, explain the decision supported by tool workflow.
5. Without notes, explain the decision supported by applied dataset analysis.

Mini-case

Using a product from a different industry than this week’s worked examples, frame one consequential decision. Apply two ideas from the week, compare an alternative, and state what evidence would change your recommendation.

Portfolio check

Combine the five daily artefacts into one coherent a text-analysis findings note. Remove contradictions and add a dated decision statement.

Rubric

• Problem and decision clarity — 25
• Evidence and assumptions — 25
• Method choice and alternatives — 25
• Recommendation and revision trigger — 25