Capstone Project: New Product Proposal (Part 1)

Retrieval

1. Without notes, explain the decision supported by problem and outcome.
2. Without notes, explain the decision supported by market/customer evidence.
3. Without notes, explain the decision supported by concept and value proposition.
4. Without notes, explain the decision supported by business model and pricing.
5. Without notes, explain the decision supported by roadmap and checkpoint.

Mini-case

Using a product from a different industry than this week’s worked examples, frame one consequential decision. Apply two ideas from the week, compare an alternative, and state what evidence would change your recommendation.

Portfolio check

Combine the five daily artefacts into one coherent a capstone checkpoint. Remove contradictions and add a dated decision statement.

Rubric

• Problem and decision clarity — 25
• Evidence and assumptions — 25
• Method choice and alternatives — 25
• Recommendation and revision trigger — 25