Capstone Project: New Product Proposal (Part 2)

Retrieval

1. Without notes, explain the decision supported by prototype and validation.
2. Without notes, explain the decision supported by launch and growth.
3. Without notes, explain the decision supported by analytics and financial case.
4. Without notes, explain the decision supported by ai/genai opportunity.
5. Without notes, explain the decision supported by final proposal, presentation, and retrospective.

Mini-case

Using a product from a different industry than this week’s worked examples, frame one consequential decision. Apply two ideas from the week, compare an alternative, and state what evidence would change your recommendation.

Portfolio check

Combine the five daily artefacts into one coherent a new-product proposal. Remove contradictions and add a dated decision statement.

Rubric

• Problem and decision clarity — 25
• Evidence and assumptions — 25
• Method choice and alternatives — 25
• Recommendation and revision trigger — 25